Suityourself.com dressed for success with MachroTech's Global Delivery Model

CASE:

Suityourself.com is the primary source for men’s fashion and designer men’s clothing on the web. Years of experience nurturing relationships with valued suppliers and customers have enabled Suityourself.com to provide a site with top designer clothing for men at unbeatable prices. With growing competition on the Internet and an increasing number of customer base, Suityourself.com wanted to upgrade its existing system to an all inclusive and secure system that would help the company maintain its leadership on the web in the Men’s Clothing space. The company was looking for a customized system that would address its business needs in a desirable fashion.

SOLUTION:

MachroTech partnered with Suityourself.com as its Technology Provider & opted to leverage its Offshore Software Development resources to help Suityourself.com achieve its goal. Our Project Manager based in the US coordinated directly with Suityourself.com’s executive director and staff to understand the system and its requirements. The Project Manager then liased with our offshore software development team in India who executed those requirements.

Suityourself.com provides a full range of men’s clothing, from fine formal attire for the most elegant of events to chic casual for those special evenings. This required proper presentation of the products on the online store. MachroTech leveraged its designing resources to display the products in a professional manner that gives the customer a pleasant shopping experience. The Offshore Software Development resources of MachroTech were utilized to make the shopping experience fast and efficient. MachroTech’s offshore software development team, based on the specifications laid by the client, made the custom changes to the existing system. The offshore software development team provided the database design, custom e-commerce parts to accommodate product specifics such as different designers, materials, sizes, etc. & security options to prevent unauthorized access, maintain data accuracy, and ensure the correct use of information collected online. State-of-the-art technology protects data from unauthorized third parties. Secure Socket Layer (SSL) software is used to protect data and secure transactions on Suityourself.com. SSL encrypts all personal information, including credit card number, name and address of customers during transactions, to provide a safe, secure shopping environment. And this is only one of the many such advanced features of the system developed by MachroTech’s Offshore Software Development Center!

After the development and deployment of the system, Suityourself.com was in need of online marketing services. This would help the company become more visible on the net and have top positions in major search engine results, ultimately bringing in more leads that could then be converted to sales. The online marketing team of MachroTech based at its offshore software development center in India is actively involved in the process of optimizing the client site for various search engines. The keyword research, META TAGS optimization as well as the internal linking on Suityourself.com, constituted a major part of work executed by the offshore internet marketing team at MachroTech. The online marketing team also practices link-building activities for Suityourself.com to widen its reach on the web.

RESULTS:

MachroTech’s Global Software Delivery Model has enabled Suityourself.com to maintain its position as the leader in Men’s Clothing on the web. The online marketing services offered by MachroTech’s offshore development center has placed Suityourself.com on top positions on various search engines for majority of its keywords. And the results are positively evitable in the bottom line of Suityourself.com. The online business is growing every single hour that it serves its customers!

Suityourself.com is one of many MachroTech’s onshore-offshore software development success stories. MachroTech is determined to add to clients’ bottom line and help clients make the most out of their IT investments through creative onshore-offshore development and delivery models.